Dear Senator Cruz:
Whatever your strategy has been up until now, your problem is convention political wisdom, which is always conventional but too often unwise. The reflexive response advocated by your "campaign professionals" to tilt at every canard that's aimed at you is worse than a waste of time, it's falling into the trap they set for you! Unfortunately, the way things work nowadays, every public riposte only sells your competitors' product. Frankly, that’s a hack PR approach to politics.
Just look at the results of yesterday's SC primary. The "establishment" has found their stalking horse - destroyer of hopes and ambitions - and Rubio is going to be breathing down your neck until the nominating convention.
Senator, this is the moment to turn your ship around and head to calmer waters and more productive fishing grounds. Our nation and our world has suffered under almost 8 years of Obama's oppressive regime. If there's anything approaching a common denominator among Americans, it's that Obama has been a catastrophic failure - and anyone who doesn’t agree will never vote for you under any circumstances. It's time you built your campaign around the simple idea that you are the only candidate in the race with the principles, political skills and intellectual depth to retrace Obama's steps, roll back his damage, put the genie back in the bottle and get America back on track again.
Senator, you need to reposition yourself. The hour is late, but not too late to snatch victory from the jaws of defeat. Please start today.